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News staff writer
December 13,
2006
For the last year the Full Sail brew-masters have been working
to develop a special line of beers to celebrate their 20th
anniversary.
“We are proud to announce our ‘LTD Series’ bringing to our
customers new import-style beers in an elegant yet delightfully
fun packaging,” said Irene Firmat, Full Sail’s founder and CEO.
The LTD Series is Full Sail’s entry into the fastest-growing
craft beer category — seasonal beers.
“Our seasonal line emphasizes and builds on our brand mantra —
both the world-class quality of our beers (LTD - Limited
Edition) and our celebration of independence (LTD — Live the
Dream),” continued Firmat.
The LTD series will be available in six-packs and will begin
shipping from the brewery December 2006.
The newly designed bottle labels describe LTD Bottling 01, as a
limited edition lager. Featured on the six-pack is a
“Malt-O-Meter” that will tell you at a glance that LTD is a
medium-bodied, copper-colored lager with subtle hop accents, and
a caramel aroma, that goes down smooth. (For beer specs, see
‘Dream’ beer details below.)
“2007 is our 20th year of being fortunate to be doing what we
love, brewing beer,” said Firmat. “So we are dedicating LTD to
everyone who’s living the dream, whatever that dream might be.
Our dream was to start our own brewery, run it our own way, and
do it in an unreal place where all summer the wind pumps and all
winter the snow dumps.”
‘Dream’ beer details
For the beer aficionados, or the aspiring ones, the bottom of
the six-pack features an easy-to-read chart of "Today's Recipe,"
including hop (Czech Saaz, Hallertauer) and malt varieties
(caramel, chocolate and wheat), plato (16 degrees), I.B.U. (26),
alcohol by volume (6.4) and even secret sauce.
Full Sail will follow up LTD 01 with another new limited edition
bottling LTD Number 02, this spring.
The Full Sail Tasting Room and Pub is open seven days a week.
www.fullsailbrewing.com |
